Samsung : after smartphones, explosives, washing machines… – Begeek.fr

Is this Murphy’s law or just a bad coincidence ? Samsung is now living the worst year of its history, in terms of image and credibility with consumers. After the scandal of smartphones Galaxy Note 7, which explode or take fire spontaneously when they are in charge, this time are several models of washing machines, which are considered dangerous.

Several complaints and several wounded already

many incidents have already taken place and three complaints have been filed. 733 incident notifications were also sent to the brand, including 9 cases of injury, relatively large (broken jaw, broken shoulder, falls, etc). The commission of consumer protection u.s. CPSC (Consumer Product Safety Commission) explained that it is about 34 models sold between march 2011 and November 2016, with rates ranging from 450 to 1.500 dollars.

As for the Galaxy Note 7, with the models of the washing machines concerned, Samsung should stop production and to conduct a recall in the world. Nothing that the United States, nearly 3 million washing machines, in 34 different models, a true fiasco. Luckily for Europe, the models concerned are not marketed.

An image increasingly tarnished in the United States for Samsung

Samsung said : “ The lid of these machines can detach unexpectedly from the chassis while it is running, which presents a risk of injury “. This recall massive will get bigger the bill, which was already very heavy for Samsung, many analysts talked of between 5 billion and 10 billion to the Galaxy Notes 7, now they speak of 15 billion dollars in losses for this year.

The most serious, however, is not there, the true damage of these important reminders at the global level is at the level of the credibility of the brand among consumers, because once trust is lost, it is very difficult to regain. Especially in the United States, where customers have the reputation of being picky, because in a few weeks, Samsung has made 2.8 million americans disgruntled for its washing machines and more than a million for its smartphones… bad year for Samsung.

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