(Boursier.com) –
Google did not hesitate to put the package to win the rights to the extension of the domain names ‘.app’ as application! The extension was awarded to the Mountain View company for about five times the normal price for this type of auction. The ICANN (ICANN) has indeed attributed to Charleston Road Registry, a subsidiary of Google, the extension ‘.app’ for $ 25 million (22.33 ME).
The high price
This is a record of its kind since the most expensive extension date was the ‘.tech ‘, which was attributed to Dot Tech, September 17, 2014 for $ 6.76 million (6.04 ME). The ‘.realty’ and ‘.Salon’ had negotiated respectively $ 5.58 million (4.98 ME) and $ 5.1 million (4.55 ME) 22 October 2014. Amazon, unsuccessful candidate for the auction ‘.app’, and had paid only $ 4.59 million (4.09 ME) on 17 September to offer the ‘.buy’.
For application?
In his wallet, Google already owns rights to 35 extensions and is in particular candidate for top level domain names’ .docs’, ‘.free’, ‘ .android ‘. For now, the California firm gives no details as to its commercial projects for ‘.app’ like … of course application!
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