First commercial of the new offensive SFR-Numericable – Echoes

A few days before the completion of the merger between the two groups, SFR offers its customers the new box Numericable

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This is the first concrete example of the merger between SFR and Numericable. SFR announced this morning the launch of a new box, The Box TV fiber, which will help to reach the 8.6 million eligible households in Numericable network. The box includes both the modem and the TV decoder, with content Numericable. “ We’re starting to do both brands coexist: tv Numericable appears with SFR network,” commented Eric Denoyer, who will take the general direction of future Numericable SFR group, formed by the merger of two telecom players.

Specifically, SFR offers today Numericable the box but under its own brand. It takes effect in all the services available on the current box Fibre cable operator Numericable – both logos are visible on the interface. It allows for example to display two programs at the same time, and also to record two programs simultaneously. It has a search engine and even offers VOD services (over 30,000 titles) or to act as a subscription channel TF1 Play or VOD. Netflix is ​​not available, but may be under received via the internet. 39 channels are available in “restart” (a feature that allows you to return to the beginning of the program).

Above all, the fiber can reach speeds up to 200 Mbit / s. The fiber allows a very fast internet connection, ten times more than ADSL. The new SFR box will be available from 39.99 euros per month, a reduced € 29.99 for new customers for one year price. Coupled with a mobile plan (minimum 5GB), the price drops to 19.99 euros. It is also possible to combine the services of home automation Home by SFR to this new offer (from 51.99 euros per month). SFR is aligned with the tariff policy practiced by Numericable.

Alignment to come

The new box SFR will be marketed in the areas eligible cable, more than eight million homes in France, and only to new customers. It does not work yet with FTTH (fiber to the apartment or house). Eventually, however, the new group should propose a box capable of operating with both cable and conventional fiber. For the operator, it is not mean to abandon the investment in fiber but enjoy the high-speed broadband coverage offered by his future shareholder.

For the moment, the rest of SFR offers fixed in the Internet continues to be marketed, including the Android box. But the new management should think soon to “harmonize its product portfolio.” “ There are six months, when the takeover was announced, I said that the priority would be to sell the cable in SFR shops. This is today , “says Eric Denoyer. The rest should follow very quickly.