Thursday, March 17, 2016

Plume Labs, the French start-up that job … pigeons – Le Figaro

VIDEO – A London since Wednesday, the “Pigeons Air Patrol” used to calculate the rate of pollution of the various parts of the capital thanks to GPS and hung sensors the back of pigeons.

“technology that allows to know exactly what we breathe” is how Romain Lacombe, the french engineer founder of Feather Labs, describes the innovation proposed by his start-up. Pierre Duquesnoy, creative director of the DigitasLBi agency specialized in the area of ​​digital, they are the source of “Pigeons Air Patrol,” the bird dropped teams in the city and equipped with GPS and miniature sensors that will measure levels of ozone, nitrogen dioxide and volatile organic compounds (VOCs) in London in the coming months.

On the site Pigeonairpatrol.com, one can follow the progress of 12 pigeons live in different districts of the British capital. Plume Labs also recruited since the beginning of the week a hundred volunteers customers to test the new system by funding the sensors themselves. More London 68 have already agreed to participate in the experience by purchasing their seats on a crowdfunding site for sums ranging from 100 to 126 €. Thus, joggers, cyclists or pedestrians can see which areas are the most polluted and what are the best times to practice their hobbies outside without suffering poor air quality.



“Understanding in detail the air pollution in the city “

it is in partnership with the Twitter network that proposes to” ask the question “at a pigeon and Imperial College London, which will analyze the first data listed Romain Lacombe (Plume Labs) and Pierre Duquesnoy (Digitas LBi) launched this operation. “Personal monitors have a real potential to help us understand the air pollution in the city, and with details (…),” says another French, Audrey Doctor Nazelle Environmental Policy Center of the Imperial College London. “There is also a personal dimension. It is hoped that people will think more of their own contribution and exposure, and the effects of their behavior on their own health. ”



the site allows www.pigeonairpatrol.com to follow live pigeons Plume Labs & # xE0, through the British capital.

The www.pigeonairpatrol.com site allows to follow live Labs Feather pigeons across the British capital.

A specialist in the Open Data

When asked by Le Figaro on Thursday, in the launch of its new project in London, Romain Lacombe, polytechnic, said his team was spotted by Digitas LBi at the COP21. Labs pen then proposed a map of pollution in the world computed from mathematical forecasts. “We worked with the CNRS and developed quite a powerful system of sensors to calculate the rate of pollution but we needed volunteers to test them in a specific geographic area,” said the founder of environmental enforcement. Specializing in Open Data, the young engineer worked from 2011 to 2014 with the French Prime Minister to develop public data transmission systems is what inspired him data transmission oriented environment: cities pollution levels. “Our application, Pen Air Report, based on forecast calculations, has been downloaded more than 100,000 times in 40 different countries and over 300 cities.”



Air Feather Report is a free smartphone application to measure the level of pollution 'a place.

Air Feather Report is a free smartphone application for measuring a place pollution levels

About his new London project, Romain Lacombe explains that Imperial College who were interested in accurate mapping of pollution in the capital, is realizing the lightweight sensors that the idea was born to equip human volunteers but also birds. “We wanted to make sure we do not hurt the pigeons, it is working with a veterinarian and it has been proven that we do no harm chatted them,” explains the project manager.

According to a study from King’s College, dated 2015, the air pollution is a factor in the deaths of nearly 9,500 Londoners every year, and some analyzes say that the cause pollution in the world, more deaths than tobacco or obesity, with 7 million people. About the future of “Pigeons Air Patrol,” Romain Lacombe ensures that the project aims to develop “We want to see the reaction of people, their attitude to pollution, but we want of course, in the future , fight against pollution first in Europe, the United States but also in China, India … “.

LikeTweet

No comments:

Post a Comment