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During his presentation Hello, Thursday, Oct. 2, Stephane Richard, Orange boss responded to these two questions. The first operator in France and also works distribute Netflix launched its own platform SVOD.
The two services, which form part of a total transformation of the user interface available to customers Orange on different devices (smartphone, tablet, box) should be available in early November.
HAVE THE “GREATEST POSSIBLE CATALOGUE»
The Group becomes the second operator to offer Netflix after Bouygues Telecom. The subsidiary of the Bouygues group had surprised everyone and broke the united front of the operators against Netflix by announcing the arrival of the service box on his September 15.
“We are conducting discussions with Netflix for a while now, but so far it does not seem we were attractive enough to offer this service on our box. Today, the service was launched, the negotiations were tough but are fastened. There is no reason to penalize Orange customers who wish to access this service and that will have a much better experience using the box as they can already do with other major French services as Canalplay who has not a lot of users, Jook, FilmoTV the M6 Pass or OCS “ says Richard.
As those negotiations, the operator has started working on its own platform SVOD form to have the “greatest catalog” .
“I wish that Orange is involved in the construction or enhancement of a alternative platform. Why not do something different with a French partner and more French content? “ says Mr Richard.
CONTRACT WITH HBO
The group discussed several French television actors such as Canal +, whose service SVOD is already available on its box. “ This is still more difficult to finalize an agreement with an existing service like Netflix. Everything is still to do, discuss with the rights holders, strike a deal with the right partner, gather enough quality content. But I hope that we move significantly in a few weeks, that is to say, at about the same time as the arrival of Netflix on our box “ smiled Richard
As highlighted by the president of Orange, the new service will be a definite asset. opportunity to dispose of the contents of Orange Cinema Series. Chain operator has indeed a contract with the American HBO, producer of the most popular series of the moment (“Game Of Thrones,” “True Detective,” etc.) to distribute all of its contents Just 24 hours after broadcast in the United States. An advantage, given the increasing consumption of series by the general public.
“The idea is to allow an unrivaled user experience,” , says Richard . The service, the prices should be the same as Netflix (from 7,99 euros per month), should be available on the Orange box but probably directly on the Net.
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