2600 people there, “millions” online, Facebook is very proud of the success of the first day of its F8 conference for its developer community. Developers pampered as they become increasingly strategic for the king of social networks in order to support new services.
Mark Zuckerberg and many stakeholders have attempted to detail the strategic vision of the group ten years . In order to “connect the world and allow everyone to express themselves.” Facebook laudable goal but the challenge is to first do business.
particular through Messenger has become a platform for third-party applications and will further open up the corporate customer relationship with those famous bots. Although with its 900 million users, instant messaging tool is a must.
” An integral part of the Messenger platform, “bots” used to implement both automated subscriptions, for example, daily weather, but also personalized messages like order confirmations or sending notifications to a package, sent directly to interested persons. This API will responsible for the sending and receiving text but also images and links with call-to-action, “explains Facebook
Example with KLM. it is in fact of an automatic travel assistant. Once
the ticket purchased online, it will be possible to receive
Messenger through flight information, boarding card, the
reminders, notifications, alerts for delays … Service
Customer will also be available.
In this context, Facebook has announced its program, still in beta, Messenger Platform.
The latter, relying on the AI of the Messenger platform must
provide companies with automated customer support functions. These bots are not unintelligent, Mark Zuckerberg promises. The CEO ensures that these will work with artificial intelligence.
Zuckerberg
ensures that the combination of AI and natural language analysis
allow consumers to talk to the Messenger agents as they
would with friends. David Marcus, vice president of service
mail at Facebook, said that the bots will combine Conversation
and user interface, and will have a capacity
self-learning.
What were the other announcements made during this first day? Facebook was first introduced Live API . “Facebook Live (live video broadcast to the Periscope, Ed) a major hit. That is why today we are giving free access to the API that will allow developers worldwide to develop new ways for users and publishers to interact in real time on Facebook, “said the group
video 360 .” We designed a system of 3D-360 cameras, which can produce 360 high quality videos. This system uses mesh technology, which allows to assemble videos from 17 cameras and greatly reducing post-production time. by this summer, we will make public technical specifications device and networking code on GitHub platform. “
the company also announces the profile customization kit. “It is now possible to use third party applications to create fun videos and custom profile This feature is launched in beta today, with 6 applications. Boomerang Instagram, MSQRD, Lollicam, BeautyPlus, Cinemagraph Pro Flixel and Vine “.
on the development side, Facebook introduced a simulator Free Basics :” It is easier for developers to develop on Free Basics through the Free Basics simulator that their lets see what look like they were created. in addition, demographic statistics enables them to better understand who are the people who use their services. “
the Account Kit allows his side to choose to log on new applications simply with your mobile number or email address. “This new feature allows developers to increase more easily the hearing of their applications,” says Facebook.
Users side, the king of social networks launched sharing quotes , “a new way to easily share quotes found on the web or in an application with your Facebook friends,” story enhance user engagement, the cornerstone of business of Facebook.
Finally, the ‘Save’ “allows you to save articles, photos and videos found on the web within a folder” recorded “on Facebook, which will be available from any device. ” Again, the strengthening of the commitment is the objective.
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