Peach, the new darling of social networks contagious – L’Express

What is convenient with a social network is that it does not necessarily need to prove himself before talking to him and multiply its members. By definition, it runs on the snowball effect. The birth of a social network, it’s a little parthenogenesis web. Talk to him, for the rest we will see later. It’s good for fundraising. Last example: Peach. Peach was created by the founder of Vine (the few seconds of video sharing tool on Twitter), Dom Hofmann, which helped the application to draw attention.

The flow of Peach notifications.

screenshot Express

The originality of Peach keyboard shortcuts

Launched on January 8, Peach allows you to share photos, text (unlimited characters), videos, GIF, and liker posted messages by his friends. They do not appear in the centralized flow, which only list of notifications. You have to get each message by clicking on each contact. However, we can not send a private message to one user at a time. To read posted content, you must know the ID of the person Peach. The messages can not be shared on other social networks.

It is also possible to perform actions like “pass the ring finger”, “kiss”, etc., which is akin to “poke” on Facebook, the more Emojis. In other words, this is not used much.

The” poke “and emoticons Peach Version ( screenshot).

Peach

The main originality of the app, currently available only on iOS, what are the commands keyword (called “magic words”) that serve as shortcuts. For example, typing “here” can share its location; “GIF” opens a GIF search engine; “draw” can draw; “move” shares the number of steps taken during the day; “weather” the weather; “song” the song you are listening; “dice” rolls a die …

A shared drawing on Peach.

TESTING screenshot

“The app is silly and bit stupid, but rather funny and often enough combination for a social network to reach its first hundred of thousands of users, “writes TheVerge, who acceded in beta.

Bye bye Ello

In September 2014, a social network had experienced the same – and ephemeral – craze. You remember Ello?

The start-up has raised $ 5.5 million a month after the buzz, and refocused on the artistic and creative world. Still without publicity and turned to the respect of privacy, the social network claims to have “hundreds of thousands of very very active members.” The proposed economic model is to let the opportunity to artists on the network to sell their creations through the site, by taking a commission.