In a posting on the Facebook blog, David Marcus, head of Messenger, announced that instant messaging application has passed the milestone of 800 million monthly users. Results in parallel with the many new releases in recent months.
After the separation between Messenger and Facebook in 2014, 2015 was a pivotal year. End of the obligation to be a member of the social network to use the messaging, improved group discussions, launch video calls … so many ways to take his vis-à-vis independence of Facebook while the full new users.
These are this progress that David Marcus highlights, while presenting its roadmap for 2016. The generalization of M, the new personal assistant, appears to be on track. Business services should also be developed further, perhaps to find financial independence. But the main objective of Messenger is even more ambitious. Make people forget they have a phone number
In his post, Marcus combines SMS exceeded the time of our old clamshell phones . Messenger is according to him a much more complete and convenient option. It boasts including the possibility of issuing “ video and voice calls without having to know the telephone number of the caller “.
So imagine Facebook Messenger as the universal means of communication, will make you forget all others. Its huge directory -plus 1.55 billion people use Facebook every month- is a huge asset to achieve this. Especially as its competitors Apple (with FaceTime) or Google (with Hangouts) are far from having the same firepower.
To switch the phone number: an idea that puts even more operating WhatsApp Messenger (900 million users), bought for $ 19 billion in early 2014 by Facebook, which itself uses your “06″ to identify you.
But as recalled by The Verge on December 8, WhatsApp was a huge success in Africa, Asia or South America, in part because just enter the phone number to see members of his immediately reachable directory on the application. Messenger therefore wishes to propose more and more new users to its Western when WhatsApp can cover other geographical areas.
With a total of 1.7 billion monthly users when combining the two services, Zuckerberg may well become tomorrow the master of our communications.
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