Thursday, August 14, 2014

The PC market is not enough to Lenovo smartphones and tablets in … – ITespresso.fr

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Amid robust financial results, Lenovo wins points on several fronts while keeping hands on the PC market. According to Gartner, the Chinese high-tech manufacturer has a world market share of 19.2% in the second quarter 2014, before HP (17.7%) and Dell (13.3%). But it fails to dethrone HP and Dell in their home market (USA).

On the front of the shelves, Lenovo has some way to go. On 2013, Gartner placed the manufacturer in fifth place (3.3% market share) behind Amazon , Asus, Samsung and Apple . But in a recent ranking IDC (covering the second quarter of 2014), he ranks third with a market share of 4.9% (a challenger who is still too far behind Samsung and Apple.)

Other stomping ground: smartphones. In China, Lenovo is mounted atop the podium (13 million passed terminals), ahead Xiaomi and Samsung. It has gain momentum around the world with the resumption of Motorola mobile computers sold by Google (which should be effective by the end of the year).

But what route performed: the world level,

Lenovo would be found now in third place with 5.1% market share (behind Apple (12.1%) and Samsung (32.1%) in the. EMEA, the latest quarterly results (T1 2014-2015 April-June) are encouraging. Revenue rose 49% to $ 2.8 billion (a quarter of the world Lenovo CA).

In an article published earlier this week in Les Echos, Lenovo showed its ambitions in Europe overtake HP in the PC market (21% vs 18% American for Chinese IDC)

On the cover of smartphones, the rise will be longer: in mid-2013, Lenovo has introduced its first smartphone on the Old Continent (K900)

During the spring. Yang Yuanqing chaired by the group unveiled new products like the ThinkPad business tablet 10 for use in businesses, but also its first Chromebooks for the general public (N20 models and N20p.)

In the series of PC laptops, Lenovo has released new models for the BtoB market as the B50, the Z40 and Z50. Not to mention the models desktop all-in-one A Series A540 AIO or workstation ThinkStation P300 entry-level

But the catalog of laptops is the most strategic. Despite diversification terminals It still generates almost 50% of the group.

More generally, at the beginning of the new fiscal year, Lenovo has generated revenues of $ 10.4 billion (up 18% in one year.)

Quiz: Do you know the phablettes

? (Credit: Lenovo ThinkPad-11e-)

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