To restart Windows Phone that does not really get off the ground in the world (even if it reaches peaks of over 10% in some countries such as France), Microsoft seems to aim at the bottom of the market. Moreover, it is the entry level which represents the major
of the Lumia passed today whose sales are down.
After the Lumia 535 which replaces the famous range presented at Nokia X
the last Mobile World Congress, range, rather wobbly because
based on an Android fork that has been set aside, Microsoft could unveil a Lumia 330 spotted in China.
It is equipped with a 4-inch screen (800×400 pixels) and could accommodate two SIM cards. It could be actually a variation of the 535 proposed already at a floor price: 110 euros …
If the entry level is primarily emerging markets, Nokia intends to address some mature market like France where OLOW cost smartphones on the rise thanks to the explosion of non-binding offers
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Key figures: sales of mobile and smartphone
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