Targeted since Wednesday morning by two formal investigations initiated by the European Competition Commissioner, Google was quick to respond. A few hours later, his official blog already hosted two long notes deploying a clearly honed arguments.
Regarding the special treatment that the search engine would have given Google Shopping and home services in general, the central argument put forward by the firm is that of traffic. With great fanfare curves, Google is striving to show that Google has not knocked Travel tour operators, nor the search engine itself has managed to overshadow the e-commerce specialists such as Amazon, eBay or Idealo. In a second time, he stressed the very good health on the Internet of the principal complainants, and relies on the contrast between their charges and their performance in order to point the finger of honesty deficit in the complaints that target. Although smoothly conducted, however, this advocacy suffers from an obvious weak point: Google only addresses the consequences and completely ignores the facts. In doing so, he denies any favoritism towards its own products.
On the Android pane, the Mountain View company plays a similar partition. The questions openly asked by the European Commission are largely ignored in favor of a flattering description of the operating system contributions. In short, Android is accessible to everyone in a free way and wants the biggest advocate of choice and diversity in applications. He is a key player in the competition and responsible for the drop in prices on the smartphone market. As for Google applications that come with most of the terminals, it is a benefit to both consumers and manufacturers. The first benefit of a key experience in hand while it allows the latter to fight against more homogeneous systems, like Windows Phone and iOS. Google even the luxury to clarify that “ there is much less Google applications pre-installed on Android than Apple applications on iOS devices .”
That it relates to one or other of the two surveys, the company looked forward to discuss and defend his case to the European Commission. If it uses the same arguments on his blog, however, the exchange may cut short. Indeed, the competition commissioner has clearly laid the foundations of a procedure under the sign of confrontation and facts. Google, for its part, seems to revel in an argument that showcases the dodge. Communication, in these circumstances, seems very complicated …
Johann Breton Editor note 3 star during his test. Great autonomy, bad picture. Correct ergonomics.
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