Mobilegeddon , this is the term that might give cold sweats to webmasters in the coming weeks, in fact, Google has once again amended its famous engine algorithm of research.
The company is pursuing its policy decided from November 2014 , known as the “ mobile friendly” , note that is displayed in search engine results Research under the sites optimized for the mobile world.
This new policy Mobilegeddon risk thus greatly affect the traffic generated by mobile research, evaluating the potential impact on 40% of the largest publishers of the web, to be displayed on mobile searches of those sites will have been designed for smartphones and tablets, so have little flash, have a suitable font and obviously maintain a high relevance.
When you know the growing navigation on mobile devices, Google’s policy makes sense.
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