our special correspondent in Las Vegas. It is a ritual that puts you at the top. The mega-conferences of the american actors of the IT meet every years tens of thousands of customers and partners to receive communion under the form of a large mass in the hope of the utopia technology-oriented business.
Las Vegas and San Francisco are the two places most used by the giants of the IT to host their flagship events.
For the past 5 years Amazon Web Services has joined the Microsoft, Cisco, and other Oracle on this ground and bends with happiness at an exercise imposed as necessary for the marketing. It should be there to impress the visitor, to show his strength. On the Las Vegas Strip, the gigantic Sands Expo and Convention Center next to the gleaming hotels, the Venetian and the Palazzo is to make it a unique location.
“32,000 participants, more than 400 technical sessions,” CEO Andy Jassy disclaims proudly figures that impose AWS on the stage of the giants of the IT. Clients the most prestigious and innovative, McDonalds and Twilio in mind, to demonstrate on stage the strike force AWS. And the edition 2016 of re:invent confirms on piece that for two years terribly cost-effective and dynamic (55 % of revenue growth over one year, 13 billion dollars expected this year) the undisputed leader of the public cloud rises to the assault of the services, and in doing so partners and competitors. A great blow with the axe in all directions.
Verner Vogels, CTO of AWS, summarizes a slide all of the ads.
24 new products (two-thirds of the services) advertised in two mornings keynote ; who can do better ? Of Artificial Intelligence, database, IoT, virtual private server (Lightsail), of the analytics on S3 (Athena) ; it is better to actually count the areas that are still AWS. It is more simple because it is not really.
Pressure to all floors
what To give a migraine to the partners publishers present at the event. “As a way of showing what people can do with the cloud,” defends Andy Jessy. “If I was, Dynatrace, I have some worries in perspective,” analysis, all the same, Jean-François Paccini, CTO, Fastbooking, following the presentation of AWS X-Ray, a brick that analysis and debugge of distributed applications in production.
as the pressure side of revenue sharing will become even more dense. The coming months are not for the weak” has been issued to partners CEO Andy Jessy opening of re:invent.
On the stage the technical director of Mcdonald’s, Tom Gergets, has its infrastructure. 300 000 machines funds in the world are managed in the public cloud now. What generate 8.600 transactions per second.
the Other target clearly identified : put in a piece of Oracle, including PostgreSQL on Aurora. The company of Larry Elison was also invited to the party by dressing a few taxis plying on the Strip to red and white colors of the “Cloud-Oracle”.
Pamper the developers
The appetite without limit of AWS has an ally of weight, massively present at re:invent. Long vest in the DSI to the ungrateful task to write code in a very formatted, the developer has become the darling. More than the CIO or the head of architecture.
“During the first 10 years of the AWS, we used a lot of energy to convince them on the cloud. Today, we no longer have these conversations” slice Andy Jassy. “A whole generation uses the cloud and its capabilities to build new applications”.
The level of expertise required to attend the sessions technical mistake in not on the goods : the kings of the code are best served. And after each ad product that’s on the blog of the evangelist-in-Chief Jeff Barr as tutorials, screenshots and pieces of code to give developers an overview more than detailed news.
“AWS wants to be the company IT is the most customer-oriented of the world” launched Verner Vogels, CTO of AWS, in the opening of his keynote technical bringing together of many developers. “We are not arrogant to the point of how you need to build your applications. We give you the tool boxes, and you are responsible for the technology you use”. A speech that pleases.
“What I really love is their ability to me to challenger on the new applications and new architectures,” says Laurent Pulce, CIO of Veolia Global Enterprises. What changes to the relationship client-supplier, and well beyond.
“It is the revolution of the developers -”
“AWS is leading a revolution which is not seen” says Jean-François Paccini. “It is the revolution of the developers.”
The Technical Director of AWS has clearly focused his speech on the arrival at maturity of the technology serverless (AWS Lambda). Most server-to-manage, more vm, more container. The code to set up the entire infrastructure. Thomson Reuters deal already about 4,000 requests per second using this method.
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