Wednesday, December 21, 2016

Denial : Google’s going to make the household in its algorithm – ZDNet France

Google is certainly one of the most powerful search engines, but the ranking of the results is sometimes a problem. Until now, the giant has never wanted to touch his precious algorithm, but a case revealed by the Guardian seems to move the lines.

if a query in English “the holocaust has happened ?”, it is a site violently denying it, therefore punished by the law, which dates back to the first lien on not less than 14 million responses. Discomfort or scandal. Google has regularly set in before the relevance of its results and in fact, with this type of question, the only answers that are likely to rise again are those of the deniers …

For all that, faced with this situation (and others : the same query in French back in the first result the site of Robert Faurisson, a holocaust denier French), Google agrees today to a few efforts. It must be said that the context is tense : Facebook and Google have been accused of having done nothing in the face of the massive spread of false information which would have facilitated the election of Donald Trump.

Google will revise its algorithm to filter out results that are not authority” but still intends to offer “a variety of diverse content from various sources”. Because Google has trouble getting out of its legendary neutrality : “a judgment on which internet pages are the best people to answer a question is a complex problem and we do not always the best way,” said the american group in its press release.

Concretely, “When information is non-authoritative rank too high in the search results, we develop an approach that is scalable and automated way to solve the problem, rather than remove them one by one manually,” continues the giant. These changes “will help bring content that is more credible and of higher quality”. A promise to try on pieces.

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