Amazon Prime Video is considered as one of the main products of appeal to ” Premium “, the subscription service from Amazon.
Amazon announcement on Wednesday 14 December, the extension of Bonus Video, on-line video service in 200 countries, including France. It is available on computer as well as on smartphone and tablet, thanks to an application, and on some tvs connected directly to the Internet (” Smart tvs “). Users will also be able to download programs on their mobile devices to watch offline.
With this service, Amazon account to compete with Netflix on a global scale. The large american group of online distribution will offer emissions that are unprecedented, like ” The Grand Tour “, a program devoted to the automobile, presented by the British Jeremy Clarkson (ex-animator star of the show cult, ” Top Gear “) and his accomplices, James May and Richard Hammond, Mozart in the Jungle and Transparent, and a ” selection of movies and popular series “, precise to a press release.
Read also : Amazon is preparing to attack frontally Netflix
Bonus Video is available at no additional cost in France, Belgium, Spain, Italy, Canada and India for subscribers to the service “Premium” or “Premium” from Amazon ; the offer that allows you to get the free delivery of orders placed in the online shops of the group and access to a catalog of digital content.
In other countries, Amazon offers a special launch price 2.99 € (2.99 dollars) per month, instead of a normal price of € 5.99 (or 5,99$ ) per month.
Extension service
Until now, the service Amazon Prime Video was available only in the United States, the United Kingdom, Germany, Austria, and Japan. This internationalization of the platform video Amazon places it on an equal footing with Netflix, which claims a presence in over 190 countries since the simultaneous launch of its service in January in 130 new markets.
This movement represents the attack of greater magnitude was launched so far against Netflix, at the same time as the growth prospects of the latter are beginning to raise some concerns in view of the growing competition on the market.
Like Netflix, Amazon has gone to great lengths in recent years to be able to offer exclusive programmes on its service streaming. It invests in particular a lot, and with some success in original productions : two of its series, Transparent and Mozart in the Jungle, have been rewarded with the Emmy Awards, distinctions the supreme american television.
The producer of House of Cards, Orange is the New Black and Drug, has been on the air hole of the second quarter, where he had recorded only 1.68 million new subscribers, which is much less than expected by the market. It was, however, somewhat reassured with new 3,57 million users, earned in the third quarter (ended 86,74 million), and the promise of 5.20 million in the fourth.
Read also : The users of Netflix can now watch movies and shows offline
Amazon Prime Video is considered as one of the main products of appeal to ” Premium “. But Amazon has never disclosed the exact number of subscribers of Premium. According to the research firm CIRP, they were 65 million at the end of September alone in the United States, is 38 % higher than a year earlier.
also Read : Netflix picks up in the “original creations”
No comments:
Post a Comment