The obsession of Facebook for the videos is without limits.
According to the Wall Street Journal, the number one social network is in the process of developing an app for the box and dedicated to the videos. In addition to this, it would also be in the process of negotiating with publishers for the purchase of content to be of comparable quality to those on television.
According to the WSJ, Facebook would need new spaces to display advertisements. Last year, the company has admitted that they will start to miss out on the news feed, which becomes saturated. Because of this, according to Thomson Reuters, Facebook could announce its worst revenue growth over the past five quarters. And launching its new application, Facebook would so steal some share of the budgets that companies devote to advertising on television.
If the number one of social networks offered a native video format for a long time, it is in 2014 that he started the booster. Later, he has launched the Live, which allows pages and profiles posting videos online. And lately, we have also learned that Facebook intends to finally enable creators to its platform to earn revenue with their videos, thanks to the insertion of advertisements. This practice, for example, has allowed YouTube to motivate its creators and, therefore, to have a lot of quality content.
Otherwise, Facebook has also announced that he was going to make the most of the long videos and the quality on their newsfeed, whereas previously, he seemed to prefer short videos.
And finally, the mobile application of Facebook is already compatible with the Chromecast and the Apple TV, which means that by pressing a button, a user can stream videos on his television, provided you have a compatible device.
(Source)
No comments:
Post a Comment