last week, Twitter announced that it was closing ahead of the mobile application Vine. The platform microblogging, stated that the site would be maintained for an indefinite period.
It was not necessary any more to give ideas to the competition. Giphy claims his love for the Vines, these short videos that run in a loop : “We love the curls and that’s why we’ve built an import tool that allows you to convert your Vines into GIFs! “
This is because the loops are infinite ” they have to find a second life on Giphy, explains the company.
Unlike Vine, which relies on videos, Giphy has experienced success with the animated GIF, these graphic animations of a few seconds of spin on the Web, Twitter, Facebook and e-mail Outlook.com Microsoft.
Giphy.com is also a database of data that a search engine launched in 2013 by Jace Cooke and Alex Chung.
Unlike the videos, Vine, animated GIFS do not include sound. This is the reason for which the tool Giphy also retains the video, in addition to the conversion to GIF can be shared on Giphy.
Very simple, the tool requires that you identify on Giphy, before you copy and paste the URL of your account Vine in order to import the entirety of the Vines. An email is then sent as soon as the conversion is completed. If it is allowed to import the contents of a single account Vine, it is possible to contact Giphy to import multiple.
Giphy is gaining influence in the era of social media with its potential for monetization.
In February 2016, the new york corporation had finalised a fund raising of $ 55 million from Lightspeed Venture Partners, General Catalyst Partners, RRE, Betaworks, Lerer Hippeau Ventures, CAA, and other investors already present in the capital. All in all, Giphy.com has raised about $ 79 million since its inception under the leadership of the incubator Betaworks. The valuation of the motor would be around $ 300 million.
(Credit image : @Giphy)
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