Blue and gold or black and white? The vision of the Roman Originals brand dress has divided the world into two in February. The Guardian reported on Thursday a study that explains why everyone does not perceive the same color! Researchers from Massachusetts, United States, undertook this study of more than 1,400 people, including 300 who had never seen this dress and the color change would depend on the sensitivity to indoor and outdoor light. A thesis already advanced at the time of buzz.
Bevil Conway, one of the researchers from the Massachusetts Institute of Technology, said the participants had seen the white and gold stripes (30%) are more sensitive to sunlight while those who have glimpsed the blue and black (57%) are influenced by artificial light. This difference would come from a strategy that our brain develops to define colors, and as brain patterns differ, perceptions too.
different perceptions for early birds and night owls …
The pace of life is also fold differences in perception according to this study. People who tend to stay awake later are used to artificial light, while those who live to the rhythm of the sun will not see the red spectrum thereof.
Age and gender are also critical because the researchers said older people and women participating in the study have mainly seen the white and gold dress.
The dress was lit by two types of light
The researchers then tried to recreate the original illumination the image and found that the dress, to where the photo was taken, was exposed to natural sunlight for the right window but was also lit by artificial light the store.
David Brainard, director of research on visual perception at the University of Pennsylvania was speaking on the subject in the Guardian : “What for me is most important is that this Internet mania was not a reflection of the Internet users who watched different images but real individual differences, “he concludes.
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