Online Publishers sites and services financed by advertising are not really addicted ad blockers like Adblock Plus – much less the business model of his publisher, EYEO.
They should not dote over the latest software from the German company: Adblock browser. Because if the development of uses mobile and advertising revenues on these terminals can give hope to new revenue sites, they must also contend, too, with blockers.
But this time, instead of proposing an extension for browser to filter publicity, EYEO launches a full browser directly integrating the advertising block. The application is currently available in beta and only on Android.
And according to Adblock Browser publisher, is to propose a browser rather than an extension allows him offer “blocking solution the most complete advertising”. As with the classic Adblock extension, users can set up filters and define precisely and ads to block.
To boast its application EYEO promotes a faster browsing, the energy savings allowed by blocking the advertising, but also the decrease in consumption data for mobile users. Security against malicious advertisements is another argument advanced by the editor.
“While individuals have embraced the mobile web, advertisers rushed after them and destroyed the user experience with often hastily designed advertisements and mobile advertising networks riddled with security holes. Adblock Browser for Android puts the control back in the hands of users, “argues Till Faida, co-founder of Adblock Plus. >
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