As we have already said many times in our columns, China, Samsung suffers even more than elsewhere and this has an even greater impact on the finances of the firm that the market is huge . A new study published by IDC on 10 May, unnoticed until now without really knowing why, confirms the trend. The figures are even more alarming than had been expected.
Between the first quarter 2014 to first quarter 2015, Samsung lost 10.2 points of market share from 19.9% to 9.7%, thus halved. The same goes if one is interested in volume 9.6 million terminals delivered against 20.5 in the same period last year. It is a drop of 53%.
Waiting for the Galaxy S6
It is also a symbol. As expected at the sight of these figures, the Korean firm loses its No. 1 position in the Middle Kingdom and even down the podium to reach the fourth place. This is Apple who snatched him the laurel crown, with sales growth of 62.1% and to 14.7% market share. Xiaomi second, is a point behind. Huawei has rights to bronze with 11.2% market share.
As these figures for the first quarter 2015, these figures do not include sales of Galaxy S6, which probably had to redo from sales on the rise. First, just because it is a new product, start making the mark on a new cycle, and secondly because the phone is an undeniable success, the critically acclaimed many times what especially should push sales.
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