Saturday, June 18, 2016

Microsoft invests in the economy with cannabis – RTL.fr

AFP / DESIREE MARTIN

A cannabis plant (illustration)

with Maxime Magnier

in the United States, Colorado, Oregon, Alaska and Washington already authorized the recreational use of cannabis, while Vermont is preparing to do the same and some twenty other states tolerate the consumption of this soft drug for medical purposes.

Therefore, real economy is emerging around marijuana, including the legal market would represent $ 5.4 billion in the US alone, according to the calculations of two research groups. Frontier ArcView Data and market research

Recognizing the emergence of this market, Microsoft announced its recent partnership with highly Financial Kind , a star-up offer a platform for tracking streams cannabis from seed to sale. Through this alliance, the multinational therefore participating in the monitoring and supervision by local authorities and regulatory agencies, marijuana US territory .



One promising area

According to the executive director of the nascent California company, David Dinenberg,” no one can predict what the future of legalization of cannabis, however, it is clear that the legal cannabis will still be subject to strict monitoring and similar regulations to those of tobacco or alcohol “.

He also said to be “delighted that Microsoft supports the mission to build Kind spine monitoring of cannabis “. The multinational founded by Bill Gates, for his part, is “the first major company to want to use legal marijuana market ” as a headline in the New York Times.

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