Apple held, Wednesday, September 9, a major conference (called “keynote”) to unveil its new products. In its hood, the brand with the bitten apple presented: a new range of iPhone, a new (and large) touch pad for professionals, a new box services for TV, and (small) new for the watch connected. Here’s what to retain.
# The iPhone 6S and 6S Farther sensitive screen
Apple unveiled its new range of smartphone, repeating design of previous iPhone 6 and 6 Plus, with an “S” signifying Assistant “Speed”. “If they look like they are totally different,” said Tim Cook, Apple’s CEO.
Indeed, these new 6S and 6S More feature a new touch screen technology called “3D Touch”, able to feel the pressure applied. In short, the screen recognizes when pressed gently or hard. The new iPhone will use this pressure differential to offer different options. For example, pressing harder on the logo of the Photos app lets you take a selfie directly, or press the photo of a contact in the Messages lets call.
Demonstration of 3D technology Touch
In addition, the new iPhone earning capacity. They are being equipped with a new more powerful processor, a fingerprint sensor as promised twice as sensitive, and new image sensor. In front, a 5-megapixel camera for taking selfies. The brand improved by a flash effect generated by the screen. At the rear, the camera displays 12 megapixels on the clock, capable of shooting ultra high definition (known as “4K”).
The iPhone 6S and 6S More will have also a new mode: Live Photos. Specifically, before and after each shot is recorded a few seconds of video. With it, phones can create moving images, like animated GIFs.
The iPhone 6S and 6S More will be sold from 749 euros and 859 euros on 25 September.
# Apple TV, mid-box VOD, games mid-console
>
While a TV made in Apple became a Arles, Tim Cook announced its willingness to “change” television. He presented a new version of the Apple TV box. Marketed since 2007, it provides access to VOD services (iTunes), but also streaming subscription (Netflix, Hulu …). The new version will listen to streaming music (with Apple Music), and view photos taken with your iPhone or iPad.
Navigation is seen facilitated by a new remote control that integrates voice assistant Siri. It becomes possible to ask questions “natural” to his TV to access content. For example, “What did she just say?” lets go back 5 seconds by adding subtitles or “show me the action films” shows the latest releases of the genre.
In addition, Apple stressed the arrival of applications in its case. If we find the traditional Netflix and YouTube, remains the most significant launch of video games. The remote controller is used with its motion sensor (like the Wii). It is also possible to use an iPhone or iPad as a controller.
Several large publishers have planned adaptations of their blockbusters. We thus find “Disney Infinity”, “Rayman Legends” or “Guitar Hero Live”. Apple has also convinced the developers to create games specifically for the Apple TV. The Harmonix studio offer a sports mini-game collection, resembling the sports games of the Nintendo Wii.
Apple was also widely expected to announce a new subscription-based streaming service, in the vein of Netflix. Better, rumors predicting the will of the bitten apple to get into content production. Points that the group has absolutely not raised.
Can Apple revolutionize the TV?
The new Apple TV will be launched in late October from 149 dollars (the French prices do has not yet been announced).
# A new (large) iPad Pro
Apple introduced a new range for its touchscreen tablet iPad. For professionals, this “iPad Pro” displays a large 12.9-inch screen. It has a powerful processor (1.8 times faster than the previous iPad Air 2). “Better, it is faster than 80% of its notebook PCs sold last nine months,” said Phil Scheller, vice president of Apple. The iPad Pro displays a battery life of 10 hours of use, a thickness of 6.9 mm and a weight of 700 grams.
The new iPad will have a new cover that will contain a keyboard. It is clearly inspired by the Microsoft Surface tablet, but promises to be able to type text faster. The iPad Pro can also benefit from a stylus, called Pencil, to draw easily on the touch screen. For him, inspiration is to look for the Samsung Galaxy tablet and its side or phablettes Galaxy Note with a stylus S Pen.
Pro The iPad will be sold in November, from 799 dollars (the French price has not been disclosed). For their part, the cover with keyboard (smart keyboard) will be sold 169 dollars, while the stylus (Pencil) will be available for $ 99. In addition, tariffs for iPad previous fall: the mini iPad 2 starts at $ 269, and the iPad Air to 399 dollars
# New bracelets for Apple Watch
More anecdotally, Apple announced new bracelets for her shows connected Apple Watch. New colors will be offered as well. Moreover, the French designer Hermes also created luxurious bracelets for the watch. These will be marketed in “Selected” stores at prices not yet disclosed.
Boris Manenti
No comments:
Post a Comment