Android: Google may launch an app … even if you have not installed – 01net

Why install an application which we only used once? With this in mind, Google announced on one of his blogs that will test application streaming on Android smartphones. In fact, the principle is simple: you do a search on Google and the most relevant result will lead you to the content within the application of the publisher and not on its mobile site.

But this application will not be installed on your phone, but rather “streamed” from the Play Store servers. One of the first Google partner will make the HotelTonight hotel reservation service. Want to book a room in Chicago? Enter “Chicago hotel” into Google and the first result will directly open HotelTonight applying to offer the choices; even if the application is not installed on your smartphone.

Possible through indexing applications by Google

This allows the user to benefit from an interface generally complete and lacking features on sites adapted to mobile format. The system also avoids cluttering the memory of his phone application that uses only occasionally.

This process is now possible thanks to the vast business skill by Google there are now two years: only index more sites, but also the content of applications. The Californian company claims to have well over 100 billion links to applications in its indexing system, some to Facebook, Instagram, Pinterest or Airbnb

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