Monday, February 1, 2016

At Apple, a team working on virtual reality – Le Figaro

The CEO of the brand, discrete usual, hinted that this technology could be “interesting applications.” Facebook, Google and Samsung are already positioned.

According to the Financial Times, Apple has created a team dedicated to virtual reality. It would be composed of a hundred people, including several debauched experts, including at Microsoft working on the project Holo Lens, and other companies specializing in photography, as Lytro. The news comes after Tim Cook said that virtual reality was not an area of ​​”niche” and that it “had some interesting applications.”

Apple also strengthened through acquisitions. The latest acquisition dated called Flyby Media, a start-up specializing in 3D, geolocation and image recognition. Apple also has among its ranks metaio, Faceshift and PrimeSense. These companies are experts in computer vision (allowing artificial intelligences to be most effective) in motion capture (for a 3D object restitution) in virtual and augmented reality. Apple is also working individual talents. The site 9to5Mac reported two weeks ago that Doug Bowman, virtual reality researcher and former director at Virginia Tech, was hired by Apple.

A child using the Oculus Rift.

A child using the Oculus Rift Copyright:

Virtual reality is a new battleground for technological groups. Facebook bought in 2014 the Oculus Rift, as techies know well. Samsung has designed a helmet dedicated to its smartphones. Sony created the PlayStation VR for its home console. HTC offers Cheers to PC gamers. As for those not wishing to spend too much money, you can find the Google Board Card Google, a cardboard helmet, for less than 15 euros.

Helmets prototypes have already been made Apple still indicates Financial Times . However, it is impossible to know how its technology. He might as well approach the Samsung VR, which requires a smartphone as the display, or the Oculus Rift, which works for now with additional computer.

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