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In an email sent to employees, Tim Cook, Apple’s CEO asks employees to honor the memory of Steve Jobs, who died three years ago today . Tim Cook asks in his email to his employees to think about what Steve Jobs meant to them and invites them to the way the products that Steve Jobs has “dreamed” have changed the way they teach, create novels or to make music. Tim Cook hopes that employees of the group take a moment to “appreciate how Steve changed the world.”
The loss of a visionary and creative genius
are the words that Tim Cook had used it three years ago at the death of Steve Jobs. Let us return to the story of this legend. Son broke a couple of students, Steve Jobs was adopted by Paul and Clara Jobs, modest people in February 1955 from birth. Young Steve grew up in modest circumstances, but is already showing signs of precocity. At age 12, he contacted the founder of Hewlett-Packard asking for parts to build a frequency counter. He dropped out of college after three months wins his first real salary as an employee of Atari. With this money, he left making a spiritual journey in India, very attracted to Buddhism. This trip, he will keep certain habits: he became a vegetarian and eat mostly apples …
At 19, Steve Jobs met Steve Wozniak endowed a computer. The two became colleagues and Jobs sells computers Wozniak. But Steve Jobs to other ideas. In 1976, he convinced the other Steve to join him. Apple was born. Explaining the choice of name changes: a tribute to the Beatles’ record label, after the third apple Eve and Newton, or simply to be at the top of the directory
The beginnings. Apple
In 1976, Steve Jobs and Steve Wozniak released the Apple I, sold for $ 666.66. They will learn from the machine they created and released a year later the Apple II logical evolution of Apple I. This is the first major commercial success that has placed the company among the leaders emerging market for personal computing. It debauchery John Sculley, CEO of Pepsi, to put at the head of the group. At 23, Steve Jobs, suit and tie and shoulder-length hair wins his first million dollars and two years later, Apple goes public. The business is doing better and better and Jobs organizes its business as the first start-up of the story: no schedules, total freedom, table football and table tennis available to employees. 1984 Jobs introduces the first Macintosh and found success that he knows now. But tensions are felt between Steve Jobs and John Sculley. Jobs ended up being fired from his own company. However, he did not give up, sold his shares to Apple and started a new company, called NeXT. He took the opportunity to buy Pixar and performs his real gamble in 1996: Apple in trouble despite its partnership with Microsoft and looking for a new operating system, bought NeXT, the company Steve Jobs own. He and his company reinstates head high and the following year became president and CEO of the group, at a salary of $ 1 a year. With great fanfare stock options, it gives almost complete hands on Apple.
The Legend Is Born
For fans of the first hour, this return is an extraordinary event . And Steve Jobs has never been as comfortable at the head of the firm. Now he knows, Apple, it’s him. He takes the stage in his speeches, does not hesitate to rebuff a journalist who does not ask him the right question. The man is considered tough in business and sometimes ruthless with its employees. Mike Evangelist, a former employee testify “ Steve is brilliant and it hardly stand people who are younger than him “. He wants to control everything, the cafeteria menu press releases, require us to keep secret the new products. It will prove once again his taste for elegance and perfection and releases a new product in 1997 that will change the situation: the iMac. In three years, Steve Jobs returns to Apple success … and with profits. The brand apple continues to seek new and reflects the early 2000s, a new market to conquer. This will be the music.
Steve Jobs, a legend
The advent of the iPod, open door to new
In 2001, Steve Jobs introduced the iPod and meeting immediately success. Two years later, iTunes follows the movement that can store music on his iBook and buy music online. The first year of launch, 500 million music tracks are downloaded. Then Steve Jobs will develop the MacBook, iBook successor to the PowerBook and the versions of its iPod fetish (iPod mini, iPod Shuffle, iPod nano, iPod touch).
Caught by the disease
In 2004, the Apple boss announced that he had health problems: cancer of the pancreas. It is up to the head of his company despite a few months of thin and tired rest. In 2007, Steve Jobs released the iPhone and the success was immediate. The announcement of the release of the smartphone is seen as an event, the “fanboys” camping outside Apple Store to be the first to own the famous phone. In January 2009, Steve Jobs announced that he is away for six months: disease overtook him and he has to undergo a liver transplant. He comes back and launches the iPad in 2010, but has to go back in 6 months leave in January 2011 This time, he will not return. Steve Jobs announced his resignation on the night of August 24, “to focus on his health” . Tim Cook takes over, but that does not stop Apple stock lost 5% in a few hours. His last public appearance dates back to June 7, 2011 for the launch of iCloud
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