Orange has once again put the dishes in the large for its annual event which showcases Hello its innovations and new products / services. On stage at the Palais de Chaillot in Paris, Stephane Richard casual fashion made the show, like the dancers who closed the presentation
A dense presentation 20 products and services presented, leaving a confused final print because nothing really stands out. But one thing is for sure, the incumbent has decided to put the package in the objects they are connected to you, around you or in the home.
But we had to start by talking about the networks, core business of Orange. And announce the arrival of 4G + Paris in October. She will arrive in Bordeaux, Lille and Lens before the end of the year. One way to address the offensive Bouygues Telecom in the matter. This supercharged 4G through aggregation frequency doubles the rates of LTE. Still need to have a compatible device, still a rarity today.
The operator is also launching a new collaborative app called My Network for everyone to analyze areas where there is capacity requirements and the information upwards to Orange.
Still on the use of mobile devices, the group announced plans Polaris. This is a new interface and unified services across all screens. “Now it’s easy to find his content (VOD, games, music), their choices and preferences in a clear and intuitive world. Lets you continue on your tablet or smartphone to your film or series that you started watch on your TV, and vice versa, “said Stéphane Richard.
It was also discovered Orange Drive, further application of automotive guide” preventive and contextual trips to adapt to traffic accidents. ”
Let’s go to the connected objects. With the most interesting: Orange Beacon . This is a kind of box-tag that allows sending on surrounding smartphone (with their consent of course, we are assured on) information or content.
Orange Beacon detects nearby users with smartphones and automatically triggers the sending of a message based on a configurable, a few centimeters to a hundred feet away. A message in the form of Push Notification, wake the application and displayed on the smartphone, prompting the user to discover such content or information
There are many possibilities. Museum, schools (to distribute courses once on tablets) or a commercial logic. Orange France Beacon is available for iOS and Android. It is marketed 39 euros.
The operator also mentioned, without too much detail, D-Shirt, a T-shirt full of sensors, connected to a collar animals, a home automation system for house ( Home Life , 9.99 euros per month) and a camera that will shoot in HD and send live content on a reserved and private space Dailymotion so that remote users look Live what is being filmed.
Pops, Orange allows partners to connect their items through this
module running on mobile networks using
M2M platforms Orange Pops fits easily into any type
accessories and clothing including
the depicted D-shirt.
With 600 million connected devices in France in 10 years, Orange believes to be best positioned to reap the benefits of this market. Especially with Orange Datavenue that collects, aggregate, secure and store data. Available from November 2014 to developers and industry partners, the platform will combine data from different sources (open data, big data companies, connected objects …) “and thus build a virtuous ecosystem to offer the user, with his consent, increasingly rich and innovative services. “
On the product side, the 2013 edition had highlighted the block, sort of connected camera, this time it’s Homepoint comes into play. It is a multimedia hub offering open with a push of a button a wi-fi network dedicated to its guests, music from his smartphone on his hi-fi, same old, and easy charging and all equipment (USB or induction) simultaneously. Available next month, it will be sold under 80 euros.
The pros were not forgotten My Office Phone an offer to SMEs for example to offset the pro number on any device, to access desservices standards and messaging.
It will also retain Digital Workspace , to “accelerate digital transformation of enterprises” which, once installed on a mobile device to connect to its professional design and digital work to find all the tools, content and start video conferencing. Availability. Second quarter 2015
Finally, in the field of data security, the point where Orange has been caught out there a few months, the operator presented Mobile Connect service unique code for multiple services (provided they are partners. “Nothing is transmitted to servers, nothing is stored on the OS, it is known only by you. This is a solution respectful of privacy, “says Stéphane Richard … Beware of false promises, in 2013, the same Stéphane Richard promised that the data of its customers were highly protected … And you know what happened thereafter.
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