After London and Berlin for Europe, Los Angeles, New York, Tokyo and Sao Paulo to the world, YouTube Space Paris landed in the capital, and in the offices of Google in the 9th arrondissement. Camera 360 degrees, editing room and studio of 350 m2 in the heart of Paris: YouTube opens Thursday in Paris its seventh embassy in the world, a “physical representation” of the giant Video on the Internet to enhance the production quality and increase revenues. In the basement of the large French headquarters of Google, in the 9th district of the capital, colorful hallways lead to “ YouTube Space Paris.” An entry with the subway tiles leads to the terrace of a Parisian cafe. A little further, happened after the editing room and projection, the set soon host the YouTubeurs unknown or millionaires subscribers on 80 m2. In addition to this space, decorated with a cross green used for special effects, the other advantage of this place is the material: very special and expensive cameras can shoot 360 degrees at idle or ultra HD, called 4K “The. Having a place like this, with a green background 360 degrees, we can begin to consider things that will be very, very professional, without a budget, without the generation behind, “says to AFP Bruce Benamran, which offers on its chain “E-think” science popularization. “It opens possibilities. So far I was in my office and I was talking to the camera, “he added. YouTube who wishes to make these spaces of places “to share, learn and create,” it also goes to the quality of films shown on the platform. To benefit from these facilities, several conditions: to have more than 1,000 subscribers on its chain YouTube and disseminate content produced in the studio on the platform of Google, but not exclusively. If desired, the YouTubeur can also play his video simultaneously on competing sites, such as Dailymotion or Vimeo. Regarding potential “several thousand” people in France who have to go through a dedicated website to book the studio, according to officials. Among them, “stars”, as Cyprian or Norman, but also dozens of content creators less known to the general public. A total of 47 channels YouTube together more than one million subscribers in France, explains Sébastien Perron, Head of Partnerships in France for the platform. “One million subscribers still this starts to be very consistent. This comes to demonstrate the creativity of French ecosystem, “he argues. The studio and courses (development of hearing, lighting, community interaction) already fully booked for the month of October they provide. After Los Angeles, London, Tokyo, New York, Sao Paulo and Berlin, Paris is the seventh city to host a Studio YouTube , where 300 hours of videos are now uploaded every minute in the world. Since 2012 and the opening of the first space in London, YouTube Spaces of the planet recorded 170,000 visitors, including 25,000 for those in the British capital and in Berlin. Another objective for YouTube , where 3 million users in Europe earn money by posting videos on the platform (which pays 50% of their revenues from advertising) increase its gains. “The interest is to help young designers to build career opportunities, to be able to earn money to finance their content,” said David Ripert, responsible for these studios in Europe, Middle East and Africa (EMEA) that talks about these studios as a “physical representation” of YouTube , platform immaterial by definition. According to the Wall Street Journal, the revenue of YouTube , mainly advertising, amounted in 2014 to $ 4 billion but the video platform has not relieved of profits Because of its operating costs (fees, equipment, etc). <- share buttons by mashshare.net - version: 2.4.4>
The YouTube Space moved to Paris
300 hours of video per minute
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