Tuesday, September 1, 2015

History of the Google logo: 17 years of change – Boursorama

Google unveils new logo.

Google unveils new logo.

In 17 years, the logo has become inseparable companion of geeks and users, even casual, computer, tablet or smartphone. This Wednesday, September 2, 2015, the US giant Google is (slightly) new look with a modernized visual identity. On this occasion, he proposed a new doodle so that everyone knows that something special and different is happening … After the announcement of a major overhaul of its structure last month, Google Indeed, unveiled a new version of its logo, meant to meet the increasing use of its services on mobile devices. In a small animation on the search engine’s home page, a hand erases the old Google logo in blue letters, red, yellow and green and rewritten colorful letters remain, but in a more upright typography and modern . Google also says goodbye to the small icon in the form of “g” tiny blue marking some of its products. It is replaced by a “g” capital in four colors to match the logo.

“We took the logo and the Google brand, which were originally designed for a single search engine page on a desktop, and have updated the computer for a world without friction through an endless number of devices and types of actions (by touching, typing or talking), “the group said in a message announcing …

Read more at The Point.fr

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